Led by Greg Bamford from Charles Wright Academy in Outlook 101.
Customer expectations are changing. Disappointments with your school can lead a family to leave, even when you have a long-term relationship. Families have become more consumer-focused, and have expectations molded from their experience with luxury brands in the profit sector. How can schools respond to emerging customer expectations and attract a tribe of enthusiastic followers? Day 4 will explore how we can create a winning brand and a compelling customer experience.
Led by Heather Hoerle from EMA, Jeff Shields from NBOA and Halé Behzadi from Citi Private Bank in Outlook 101.
Over the last two decades, independent school tuitions have risen much faster than the Consumer Price Index. As a result, fewer people can afford to pay full price - and even those who can, may be increasingly price sensitive.Throughout Day 3, we will explore the independent school financial and enrollment model and will look at opportunities to adapt our cost structure, enrollment strategies, financial aid strategies, and price point.
Includes accommodations, meals, and planned activities.